Thursday, January 19, 2012

The Perfection of Internet Marketing

I have an absolute obsession for See's Chocolates.  Of all the chocolate out there, and make no mistake, I love them all, but See's is my absolute favorite.  Maybe it's because I grew up with it.  My mother taught me at a very young age how the chocolate sprinkles indicated a Bordeaux center... my favorite.  I know them all.  Beverly, Butterscotch Squares, the Pineapple Truffle, Pecan Buds, California Brittle and Peanut Crunches, and the list could go on and on.  And who does not enjoy the fact that the very minute you walk in the shop, you are handed a full size piece to sample the creamy goodness.  Most recently, we were given a Tipperary Bon Bon as our sample which is positively melt in your mouth goodness.  It soon became a problem.

You see, the Tipperary Bon Bon is a rare find at times.  Apparently, there are nine little old ladies in the entire company who make this delectable candy.  This means there are times we you can not find it in your store.  In our calls with See's we soon found out that you can order them via phone and they will ship them straight to your door.  We have been ordering 2LB boxes of ALL Tipperary Bon Bons regularly.  The very best part of this has been the flood of internet marketing.  Never shall I forget that I am running low on candy.  A See's ad is on every web page I visit.  It is in my email daily and I absolutely love it.

Because of the constant reminders of See's, I now will never reach for the last Tipperary Bon Bon without knowing I have already got a new box on the way!  This is the kind of help with my memory that I want in my old age!


I am participating in a blogger campaign by Bucks2Blog and was compensated. However, the views and opinions are my own.

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