As long as both stay in business, I think the they will continue to be stiff competitors with each other. And the car dealerships, ALL car dealerships, go out of their way to indicate to all consumers which make of automobile they are selling. Beshore & Koller Ford. Larry H. Miller Chevrolet. Although this really has no frame of reference for most women (I can't tell one make of car from another.) it must work because they all do it. It does clearly keep the Ford lover from the embarrassment of walking onto a Ford lot and vice versa.
It is great fun to mention to a Ford lover (And truck owners are the best.) that you have a Chevy. The debate that will ensue is amazing. They should use this topic in rural high schools where most of the kids own trucks.
Ford has more variety. And Ford has better gas mileage with a better towing capacity. And Ford seems to have better pricing. And I know how to get that price even lower. Use the debate between Ford and Chevy against them. Mention that Chevy has a similar vehicle at a lower price. I can guarantee you Ford will want to beat it.
This is a sponsored post for Beshore and Koller Ford, however, all the points and views are my own.
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